Unsure how to market yourself as an EXP or looking to develop your resume as an EXP?
No worries! With a host of valuable resources, you'll have all the information you need to build a your resume and market yourself.
Whether you’re just getting started or are a seasoned EXP looking to step up your game, the EXP Resource Hub can help you become an indispensable resource to brands that really want to connect with.
I know what it’s like when you’re first starting out and trying to [get some specific result, like lose weight]. It feels like an uphill battle. Fortunately, you’ve made the wise choice to not go it alone, which is why you’re reading this page right now.
But chances are, you’ve been trying to [get a specific benefit] for a while now, haven’t you? You’ve read a lot of books. You’ve read a lot of blogs. You’ve watched a lot of YouTube videos. And yeah, you’ve probably even purchased a lot of [niche/topic] products.
Every time you see one of these products, you get excited. You think that maybe this is the one that’s going to finally allow you to [get a specific benefit]. You start to imagine what life will be like once you [get another benefit]. And you can’t wait to [get still another benefit].
So what happens? Nothing. You might see a little progress, such as [describe what kind of progress a person might see when they first use a product in the niche]. But eventually you end up right back where you started. And you’re disappointed, again.
Sound familiar? I bet it does.
You're working hard and hardly getting paid.
There are literally thousands of e-books, guides and how-to videos for marketing yourself but none of them address the core issues for being a sought after Experiential Marketing Professional.
Not knowing what you need to do to build your brand and create demand that results in real opportunities.
You’re a project manager, creative, SDR or otherwise and you want to know how to become an EXP in the field of Experiential Marketing.
Or, you're an EXP looking at ways to grow your network and your business.
Listen, if you’ve ever felt like this, let me just reassure you that you’re not the only one.
And let me also tell you that it’s not your fault if you’ve tried and failed before.
You see, the reason why you aren't getting hired for events is because you are not marketing your self properly as an EXP.. I mean think about it an EXPs resume is VERY different from any other resume. After all…
If skills and experience like everyone else, then you'd be set…
Ahh, to be so lucky.
Listen, if you’ve ever felt like this, let me just reassure you that you’re not the only one.
You're not alone.
Whether you’re just getting started or are a seasoned marketer looking to step up your game, the EXP Resource Hub can help you become an indispensable resource to brands that really want to connect with consumers in "non-traditional" ways.
Our team curates valuable resources for your specific needs as an EXP, including how-to articles, news of interest, expert opinions and more.
With us as your SUCCESS MAVERICKS,' your business will grow exponentially.
But you weren’t born with [some specific trait or characteristic that most people think they need to succeed in this niche]. You don’t have [some other trait, characteristic, skill, knowledge, experience or possession that people think they need to succeed]. You probably don’t even have [some other assumed prerequisite experience, skill, etc].
So it’s no wonder that [those other specific types of products] didn’t [give you the specific results] you wanted. It’s no wonder that everyone else makes it look so easy, while you struggle to [describe how the prospect struggles].
Until now, that is!
That’s right, now you too [can get a specific benefit], even if [you don’t have some special skill, knowledge, experience or possession]!
It seems a little hard to believe, doesn’t it? After all, you’ve tried to [get a specific result or benefit] before, but you’re not really any better off than before. So it feels like too much to hope for to believe that this [type of product] really could be the solution to [specific big problem].
But this [type of product] is unlike any you’ve ever tried before. That’s because [describe briefly how this product is different]. And in just minutes from now you’ll:
I know, these sound like bold claims. But I’ve used these strategies to [get a specific benefit]. I’ve shared these same strategies with countless other [types of niche members] so that they could [get a specific result]. And I know these little-known [niche topic] secrets will work for you too.
Jae has been a great resource for EXPs, filling in a gap that's often missing. She is a wonderful person and consummate professional that genuinely cares about people and the industry. I'm happy she uses her experience to help shape the EXPs in a positive way to help instill confidence in and grow the experiential marketing industry.
Lauren raimondi
owner, all aces promotional staffing
Jae has and continues to be an incredible resource for the experiential marketing industry. Whether you are new or an EXP veteran, she is willing to help and comes from the heart. Her book, You Do What?, is the perfect beginner's tool in experiential marketing. It can be overwhelming with all of marketing agencies, events, and staff. Jae will help guide you with testimonials of other EXPs, agency owners, and even tax accountants! She has enthusiastically supported my work as an EXP and I have gained exciting opportunities through her recognition. I appreciate her and all she has done for the industry!
MJ Berst
EXP specialist
Have you been submitting your resume for numerous jobs which you know you are qualified for but have yet to receive a follow-up email or call back? Do you work in the experiential marketing, fashion, or entertainment industry and want to stand out with a creative resume? Have you gotten discouraged and become sick and tired of using the same boring resume templates that do not speak to your experience? Are you a creative genius and struggle with ways to create an appealing resume on all digital platforms? Have you been trying to find ways to leverage your Linkedin profile but don’t know where to start?
How do you restructure and design your resume to appeal to agencies and companies? Does resume length matter? How do you market your current skills as assets? How can you create a turn-key resume which allows you to position myself as a qualified EXP, and industry leader in your field?
We will provide you the templates to use to create your resume.
Every good resume needs a equally impressive cover letter. In this guide we share tips to transform your cover letter into an opportunity grabbing document.
Whether you are following up on an initial event that you applied for, or you are submitting your information in hopes of being considered and awarded a potential opportunity, waiting to hear back from the account or staffing manager can bring on feelings of anxiety and stress. However, after speaking with and receiving numerous emails from agency owners and staffing managers, I have learned that oftentimes the lack of proper email etiquette is what keeps them from responding and, in the worst case, not receiving an email reply. So, I have put together a list of tips for you to keep in mind when applying for an opportunity as an Experiential Marketing Professional (EXP).
There are various roles one can choose to pursue when executing events in the Experiential Marketing industry. I elaborate on all of the roles in You Do What? However, today I want to discuss the roles and responsibilities for the most common roles in which EXP’s pursue
In this guide I discuss the top tips for EXPs looking to advance as industry professionals. Not only do we break down what is required to obtain opportunities as an Experiential Marketing Professional, but we also discuss how to deal with account and staffing managers, as well as the ways in which you can obtain opportunities
In my recent discussion I was joined by triple certified industry expert and award-winning resume writer Charmaine Pocek. With over 15 years of experience, Charmaine has been featured on media outlets including The Huffington Post, Fiverr, Forbes, The Ladders, Glassdoor, CareerBuilder, and Indeed.com.
Do you want to see if you have all the thing to be a great EXP or want to see how you measure up against your peers. Are you looking to identify your areas of improvement? This workbook is the answer to your questions.
What are the networking do’s and don’ts when you’re beginning and advancing as an EXP? I have created a list of both Do’s and Don’ts for you to keep in mind.
Instead of providing you with a “list of tips” to kill any interview, I wanted to switch it up a bit and provide you with an “interview question cheat sheet”. Over the years, these are a few of the Top 5 Questions I have been asked when interviewing for any position as a EXP.
When I began my career as a EXP, I was given a six page list of over 200+ Experiential Marketing and staffing agencies to sign up with to obtain consistent opportunities. Through my experiences as a EXP, I have compiled my list of the top 10 agencies for you to sign up with today. Speaking from experience, these agencies are ones I highly recommend.
Here’s a sneak peek at what you get when you order now:
Jae has and continues to be an incredible resource for the experiential marketing industry. Whether you are new or an EXP veteran, she is willing to help and comes from the heart. Her book, You Do What?, is the perfect beginner's tool in experiential marketing. It can be overwhelming with all of marketing agencies, events, and staff. Jae will help guide you with testimonials of other EXPs, agency owners, and even tax accountants! She has enthusiastically supported my work as an EXP and I have gained exciting opportunities through her recognition. I appreciate her and all she has done for the industry!
Gabrielle Irvin
EXP Specialist
Jae is an industry pioneer and leader. She is at the forefront of the experiential marketing field. She cares about this industry and the people involved in it and it shows
Marin Guarderas
AT&T Market Manager
Tell you what, it’s worth twice the price as those other [types of products], simply because [insert primary reason why this product is better than the other products].
But you don’t have to pay [$]. You don’t have to pay [smaller amount of money]. You don’t even have to pay [still a smaller amount of money].
Because if you act now, your total investment is just [$].
You know this is a good deal.
If you [bought another more expensive alternative, like a “personal trainer”], you’d be paying at least [$x]. And you wouldn’t even get [some specific benefit].
Isn’t [getting some specific benefit] worth at least [$] to you? Of course it is. And that’s why you need to click here [insert link] to order your copy now before this introductory price disappears.
Still on the fence? Still not convinced that this is the absolute best way to [get a specific benefit]? Then let me sweeten the pot…